Referral Boss
Podcast

The Relationship Specialist: How Loan Officers and Realtors Stop Losing Deals in the Messy Middle

Loan officers and realtors are not losing deals because of rates, inventory, or leads. Deals fall apart in the messy middle — the gap between contract and close. Keith breaks down the Relationship Specialist framework.

The $5,000 Workshop System That Got One Realtor Zero Leads

Keith uncovers why most real estate workshop systems fail — and what the top 1% do differently to turn events into a consistent referral pipeline.

How a 9-Second TikTok Clip Built a $300M Mortgage Pipeline: Interview with Scott Betley

Scott Betley reveals how one 9-second TikTok video pulled 300,000 views, thousands of comments, and dozens of live mortgage applications — and the referral system behind it.

Why My $0 Spreadsheet Beats Every CRM I've Ever Used

After spending thousands on fancy CRMs, Keith reveals the free spreadsheet system that outperforms every tool he's tried — and why simplicity wins in referral tracking.

The 90% Secret: The Ad Strategy That Builds Trust and Converts Clients

Keith shares the story of a one-hour conversation that unlocked a simple ad strategy turning attention into appointments — without a big budget.

The $10K AI Secret Hiding in Plain Text: How to Build Your Own Framework Using Markdown

Most AI gurus aren't building revolutionary technology — they're just documenting their processes. Keith shows you how to do the same with Markdown.

I Tested 300+ AI Tools — Here Are the Ones That Actually Save You Time

Every week there's another must-have AI tool. Keith cuts through the noise and reveals the handful that actually move the needle for real estate professionals.

The $2,000 Bookkeeping Wake-Up Call: Why AI Does It Better

A $2,000 bookkeeping bill with a 261-line spreadsheet was the wake-up call Keith needed. Here's how AI handles it in minutes — for free.

Exactly What to Say When Rates Are Coming Down

Rates are finally coming down and conversations are heating up. Keith gives you the exact scripts to use with clients, partners, and prospects right now.

One Blog, Fifteen Leads: How to Turn Your Website Into a Lead Machine

Most Realtors treat their blog like a treadmill — set it up once, use it twice, then let it collect dust. Keith shows how one blog post generated 15 real leads.

How Alex Hormozi Took a $30 Book and Made $30 Million in 2 Hours

What if a $30 book could make $30 million in two hours? Alex Hormozi pulled it off — and the leverage principle behind it applies directly to your referral business.

Real Estate Lead Magnets That Actually Convert

Tired of giving away the same recycled lead magnets that nobody downloads? Keith reveals the lead magnet formula that achieves 15–40% opt-in rates without chasing.