Strategies, insights, and frameworks from Keith Goeringer — built for real estate agents and mortgage professionals who want to grow through referrals.
Most loan officers and realtors aren't struggling because they don't care enough — they're losing deals in the messy middle. I introduce the Virtual Relationship Specialist framework for 2026.
Most real estate workshop systems fail not because of the content — but because of the follow-up gap. Here's the framework that actually converts event attendees into clients.
One 9-second TikTok video. 300,000 views. Dozens of live mortgage applications. Scott Betley breaks down the exact short-form content system behind his $300M pipeline.
After spending thousands on fancy CRMs, I went back to a free Google Sheet — and my follow-up consistency tripled. Here's the exact system I use.
90% of your ad spend should build trust, not generate leads. Here's the counterintuitive ad strategy that turns attention into appointments.
Most AI gurus aren't building revolutionary technology — they're just documenting their processes. Here's how to build your own AI framework using nothing but Markdown.
One Zoom call with Scott Betley changed the trajectory of Referral Boss. Here's the story of how that partnership happened and what it taught me about the power of showing up.
A $2,000 bookkeeping bill with a 261-line spreadsheet was the wake-up call I needed. Here's how AI handles it in minutes — for free.
Rates are finally coming down and conversations are heating up. Here are the exact scripts to use with clients, partners, and prospects right now.
One market update. 15 pieces of content. Here's the content multiplication system that keeps your pipeline full without burning you out.
Most real estate agents spend thousands on websites that generate zero leads. Here's why — and what actually builds a sustainable referral business.
Read more articles on the original Referral Boss blog